Like Porsche, Mercedes and BMW, Peugeot is now seeking to spread their design expertise into objects that don't have four wheels. The French carmaker has announced that their newly-formed Peugeot Design Lab, based within their Design Centre in Paris, is open for business and seeking external clients.
In conjunction with the opening, Peugeot has released a non-automotive portfolio of work presumably targeting the industries they'd like to attract.
At press time their U.S. website carried no mention of the development, so it's not clear whether they mean to focus purely on clients in Europe/Asia/South America, or whether the American branch is simply running late.
Though based in Paris, PDL will reportedly draw on the design manpower from their branches in Shanghai and Sao Paolo as well.
(more...)
No comments:
Post a Comment